When I chose to run for office, I decided early on that it was very important throughout this process to maintain my identity. I want to be my full self and not conform to dull and antiquated practices. Therefore, I wanted branding that would not only be eye-catching, but inclusive and encompassing of everything I am and everything I stand for. So, I reached out to one of my old professors at Northwestern University and we went to work! To be honest I didn’t have a clue what I wanted, but I knew that I would know the right thing when it was presented to me. My designer asked me all the right questions in order to produce her design, and what she produced was authentically me and magical! Something inspiring that makes people talk and think. “This logo symbolizes inclusivity, heritage, movement towards change, energy, vibrancy, a fresh new perspective, a connector of people...it is classy, unusual, and fresh!” – Elizabeth Kole. I am so thrilled with what we came up with. Click below to learn more about the artist and see her work.